CCTV surveillance systems are a proactive way of managing risk. Threatening situations can be Identified, Communicated and Escalated (ICE) using the correct challenges before resulting in an incident occurring. The proactive approach of risk management is invaluable at protecting a business or retail operation and can result in significant improvements of profitability for businesses containing large volumes of inventory. Our CCTV security solutions can be combined with POS services to ensure inventory management is optimal and the risk of theft is limited to a negligible level. CCTV solutions are used both within the public and private sectors; governments, hospitals and universities use video surveillance equipment to identify visitors and employees, monitor hazardous work areas, thwart theft and ensure the security of their premises and parking facilities. Private sector operations such as hotels and retailers utilize the technology to identify dishonest employees, compile recorded evidence against bogus accident claims and monitor merchandising displays in the stores.